Zalan is the founder of MoreCoachingCalls.com. He started with a failed software venture, where he quickly realized that no matter how good your product/service is, if nobody knows about it, it will fail. So he spent the next 3 years learning sales & advertising to make sure this never happens to any of his new ventures.

As a product of alternative education, he knows how valuable coaches can be, but he realized coaches have a hard time communicating the true value of their product to the masses, so he created MoreCoachingCalls.com to help coaches get clients new consistently.

We at MoreCoachingCalls.com operate under the assumption that giving away free value creates more trust, and ultimately helps more people.

For transparency, we make our money from our clients who've found our free stuff valuable, but they want us to implement the tactics. We offer a Done-For-You solution to coaches who want the results as soon as possible, and we offer a Done-With-You consulting service to coaches who don't mind the extra work, but want to have a clear, proven guideline on what to change.

Valid question, because our advice won't work for any coach. I only recommend taking this advice if you're not completely new. Although it will likely work even if you haven't started yet, but the first few clients teach you sooooo much about business, and that will help you apply these steps more precisely.